If you think welfarism is more effective, you are a welfarist

Veganism is not merely the opposition to animal abuse, harm, or cruelty. That's welfarism; it's not about personal purity, it's where you stand on animal exploitation. It's your position to END it. Your ABOLITIONIST stance on animal USE determines what you are and where you really stand on this issue:

"the form in which [this] definition should be accomplished is the form of a principle, from which certain practices logically devolve, and not in the form of a set of practices, or aims. At its highest level, veganism cannot be both practice and principle, and to make it a set of practices will involve unending argument as to what type of practices shall be included and what omitted, and will at the same time fail to provide any agreed standard of reference by which their eligibility can be checked." - Leslie J Cross (In Search Of Veganism, 1949)

This means that VEGANS believe in the vegan message as a way to ABOLISH animal exploitation. Welfarists believe in welfarist messages as a way to reduce animal suffering.

"In practice, of course, there are considerable variations in the manner in which men do in fact use animals. These variations stretch from the comparatively harmless to the downright cruel. But the really important thing, it seems to me, is to notice the direction in which the doctrine of exploitation takes us." - Leslie J Cross (The Vegan Story,1955)

So the CORE of the vegan message is not how cruel a practice is, but that the root of all practices that USE animals for selfish purposes is the EXPLOITATIVE MINDSET behind ANIMAL USE, and therefore that's what veganism aims to tackle.

That's what the real VEGAN stance is about, and that's what VEGANS communicate to the rest of society.

De-normalize animal USE regardless of cruelty, harm or suffering